Mohammed Farhaj  ·  Senior Salesforce Marketing Cloud Developer  ·  6+ yrs

Mid-Level
6+ years experienceremote
Available within 48 hrs

Proof of scale

Built for
LuluLemonMarks&SpencersVacasaMarks & SpencersTata CapitalRoyal Bank of Canada

About Mohammed

Mohammed Farhaj is a Salesforce Developer with 7+ years of experience in building Marketing Cloud solutions. He has a strong background in designing data models and automations, and has successfully implemented cross-channel marketing strategies.

6+ years of commercial experience in

FinTechTravel & HospitalityBankingMarTech & AdTech

Skills(8)

Salesforce Marketing CloudSQLAmpscriptEmail StudioJourney BuilderCustomer Data PlatformMobile ConnectSAP BODS SQL

Why hire Mohammed?

Production deploy authorityLed technical design sessionsManaged data for marketing initiatives

Designed and implemented Subscriber Journeys and Marketing Cloud data models.

Developed and deployed personalized email and SMS marketing campaigns.

Actively participated in sprint meetings, contributing to technical design and requirements documentation.

Managed data and designed campaigns using Customer Data Platform.

Built LuluLemon retail marketing solutions — Email templates for Commercial & Transactional Emails with personalized content + Custom Preference Centers + SMS Marketing + Mobile Connect using Salesforce Marketing Cloud + Email Studio + Ampscript + Mobile Connect + Content Builder

Architected Marks & Spencers retail marketing campaigns + data management as Marketing Cloud Data Architect using Salesforce Marketing Cloud + Customer Data Platform (CDP) + SQL

Built Vacasa cross-channel marketing for vacation rental company — Marketing Cloud SMS + Email + Customer Journeys via Journey Builder using Salesforce Marketing Cloud + Mobile Connect + Email Studio + Journey Builder

Worked as Business Analyst on Tata Capital data warehousing project gathering development requirements from financial services client using SAP BODS SQL

Worked as Business Analyst on Royal Bank of Canada (RBC) data warehousing project for major bank using SAP BODS SQL

Project highlights(5)

Retail Email and SMS Marketing – SFMC Developer

Overview: Developed marketing solutions for a retail brand. Responsibilities: Created Email templates for Commercial & Transactional Emails with personalized content. Designed Custom Preference centers. Implemented SMS Marketing campaigns.

Salesforce Marketing CloudEmail StudioAmpscript

Key outcomes:

  • Delivered personalized email and SMS marketing solutions for a retail client.

Marketing Campaign Design – Marketing Cloud Data Architect

Overview: Designed marketing campaigns and managed data for a retail entity. Responsibilities: Worked as a Marketing Cloud Data Architect. Designed campaigns and managed data. Utilized Customer Data Platform to integrate data from various sources.

Salesforce Marketing CloudCustomer Data PlatformSQL

Key outcomes:

  • Designed marketing campaigns leveraging Customer Data Platform for comprehensive data management.

Cross-Channel Marketing Implementation – SFMC Developer

Overview: Implemented cross-channel marketing for a vacation rental company. Responsibilities: Created Marketing Cloud SMS and Email for cross-channel marketing. Developed Customer Journeys using Journey Builder. Managed data for marketing initiatives.

Salesforce Marketing CloudMobile ConnectEmail StudioJourney Builder

Key outcomes:

  • Successfully implemented cross-channel SMS and Email marketing campaigns.

Tata Capital – Business Analyst

Tata Capital — Business Analyst role on data warehousing project for financial services company gathering development requirements. SAP BODS SQL.

SAP BODS SQL

Key outcomes:

  • Facilitated data warehousing development by gathering precise client requirements.

Royal Bank of Canada (RBC) – Business Analyst

Royal Bank of Canada (RBC) — Business Analyst role on data warehousing project for major bank gathering development requirements. SAP BODS SQL.

SAP BODS SQL

Key outcomes:

  • Supported data warehousing initiatives by effectively gathering development requirements from the client.

Industry experience

FinTech

1 project
  • •Royal Bank of Canada (RBC)— Business AnalystSAP BODS SQL

Travel & Hospitality

1 project
  • •Cross-Channel Marketing Implementation— SFMC DeveloperSalesforce Marketing Cloud · Mobile Connect · Email Studio · Journey Builder

Banking

1 project
  • •Royal Bank of Canada (RBC)— Business AnalystSAP BODS SQL

MarTech & AdTech

2 projects
  • •Retail Email and SMS Marketing— SFMC DeveloperSalesforce Marketing Cloud · Email Studio · Ampscript
  • •Marketing Campaign Design— Marketing Cloud Data ArchitectSalesforce Marketing Cloud · Customer Data Platform · SQL

Ready to work with Mohammed?

Schedule an interview and onboard within 48 hours. No long hiring cycles.

At a Glance

Experience6+ years
Work moderemote
Starting from₹1.8 L/mo
Direct hirePossible
Start within48 hours
From₹1.8 L/ month

Single contract. No agency markup confusion.

Typically responds within 4 business hours.

5-day replacement guarantee
48-hour onboarding, single invoice
Direct chat — no recruiter middleman
Seniority signals
Owns production deploysSystem owner
VerifiedVetted by Witarist
Technical skills assessed & verified
Background & identity checked
English communication verified
Ready to onboard in 48 hours

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Mohammed Farhaj

Salesforce Developer ( Marketing cloud)